As a special election in Kansas nears, the National Republican Congressional Committee (NRCC) just dumped almost $100,000 into an ad buy with less than a week to go before voters head to the polls.
The special election will be held on Tuesday, April 11, to replace CIA Director Mike Pompeo in Kansas’ 4th Congressional District. The NRCC bought the ads in hopes of bolstering the chances of Republican state Treasurer Ron Estes while Democrat James Thompson, an attorney, has been closing the margin.
The ad buy attacks the fact that Thompson is pro-choice, positioning him as “too extreme for Kansas” over ominous music before cutting to Ron Estes – who “defends the culture of life” – over joyous music. If Estes doesn’t come out on top on Election Day, at least we know his ad buy was a real winner.
The NRCC spent $67,000 for the ad attacking Thompson, which will run today until Election Day, as well as $25,000 on digital ads.
Despite Thompson’s growing popularity, the state’s Democratic Party has been surprisingly absent in the Kansas congressional campaign, even rejecting Thompson’s request for a $20,000 mailer campaign.
Still, with the margin shrinking as Election Day nears, one Kansas Republican consultant put it best:
“Kansas should not be in play, but Kansas is in play.”
With more and more solidly red states turning out for Democrats, Congressional Republicans are realizing the danger of cozying up to an increasingly unpopular Trump administration.
Brian Tyler Cohen is a political writer, actor, and comedy sketch director. He graduated from Lehigh University with a dual degree in English and Business. He currently lives in Los Angeles.