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Video shows drunk white CEO hurling slurs at female bartender and bragging about his wealth

Video shows drunk white CEO hurling slurs at female bartender and bragging about his wealth

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By now you would think racists would realize that spewing their bigotry while cameras are filming is a great way to ruin their lives. The proliferation of smartphones means that hateful interactions that would have previously gone unseen now frequently go viral, often leading to racists destroying their reputations and sometimes losing their jobs.

The latest racist to get filmically outed was caught on camera in Fresno, Calfornia on Tuesday night. Rebecca Hernandez was tending bar when a drunken white man unleashed a torrent of verbal abuse at her. Hernandez shared a video of the encounter on her Instagram.

It shows a clearly intoxicated man who identified himself as “Jason motherf*cking Wood” harassing Hernandez after her coworker refused to serve him a beer. In her caption, she writes that the man has been to the establishment numerous times and always refuses to wear a mask.

The clip starts with her explaining to the man that she isn’t from Iran. The man then mocks her voice and refers to her as “Saudi Arabia” before saying that Saudi Arabians are “stupid.”

The video devolves further as the man brags about how much money he has, calls Hernandez “stupid,” tells her to “shut up,” and flips her the middle finger. She manages to maintain her cool even as the man is working himself into a rage.

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“You’re a dark-haired dumbass, sand-n****r motherf*cker,” the man eventually says, at which point Hernandez tells him he’s going to be all over the internet.

“No honey, I drive the internet,” the man shoots back. Then, presumably realizing how bad he looks in the video, the man calms down and says that “all joking aside” he’d like to tip Hernandez and her coworker. Hernandez refuses and says they don’t want his money.

The Sacramento Bee spoke to Wood, who it turns out is indeed a marketing CEO, and he claimed that he was blackout drunk and regrets his incredibly racist outburst.

“I feel awful about the whole thing. We had seven or eight beers. It knocked me out. I don’t remember any of that. When I saw the video, my jaw just dropped. I was a jerk,” said Wood.

It should go without saying, but being drunk is no excuse for his shocking behavior. Normal people don’t suddenly start spouting racial slurs when they drink. Clearly, Wood has some horrific views bubbling below the surface that come exploding out once his inhibitions are lowered.


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Last night Jason Wood came into the bar I work at with a group of friends. I knew that after the 5th time of trying to enforce a mask policy, which he never wore, this person was going to be an issue. After using the bathroom I walked in on my coworker attempting to cut him off. Jason, was very persistent which is something we see a lot. My coworker did everything right but after hearing no several times Jason starts to get aggressive. He starts trying to bribe us, saying that he will give us $100 dollars if we just poured him a beer. We politely decline his money and stand our ground. He of course did not like this. Two female bartenders telling a middle aged white man he can’t have something he wants and he can’t buy it either must have really hurt his ego. At this point, being the most experienced in the industry and dealing with cutting customers off I step forward and address the situation head on. This is where things take a turn and being a person of color comes into the conversation. I closeout Jasons tab and tell him to please leave the bar and that we could care less about the tip he promised us. I then become extremely uncomfortable and start to feel unsafe so I begin to record him. Like so many others, we are tasked with filming our own abuse to prove that it actually happened. He threatened to ruin my life and take down my place of work. In the video you can hear him call me a “dark haired sand ni**er” and claims that I’m “stupid like Saudi Arabians”. See, without any indoor bar seating there is no one around and people have become more comfortable being their real self around us. For Jason Wood, it clearly is rascist. This man claims to “run the internet” and as the CEO and President of Actionable Insights, there probably won’t be any consequences for his racist actions. But I hope sharing this can be a lesson to others, it doesn’t matter how much money or power you think you have, it clearly can’t buy you dignity. And for others working in the service industry dealing with the COVID-19 mask enforcement and emboldened racists, don’t be afraid to stand up to these people, you are human first and foremost and no one deserves to be treated this way.

A post shared by Rebecca Hernandez (@beccahhrose) on

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